
Car Locksmiths Near Me
April 22, 2025How one Melton Mowbray locksmith finds quality leads through The Perspicacity Life
Good leads are the lifeblood of local business
This is why Melton Mowbray locksmith Malcolm was looking for better ways to get new customers.
As the owner of Lock Doctor Locksmiths, Malcolm has built a solid reputation locally. His 24/7 emergency service, with no call-out fees, and a range of domestic, commercial, and automotive locksmith services had earned him loyal customers throughout Leicestershire and Rutland. You just have to read his reviews to see these customers are already happy:
"Malc was really knowledgeable and sorted out the mechanism on my door no problem! He had the parts on his van and he also upgraded my lock."
Georgina Mousley
But there's only so much repeat business or word-of-mouth referral in the locksmithing industry. And for a growing business, like many independent locksmiths, Malcolm faced the ongoing challenge of generating consistent new leads. Especially high-quality local work.

Finding Customers
Traditional advertising methods no longer deliver the same results. Flyers don't get the same response. Generic online directories don't do much for SEO. The locksmith industry in Melton Mowbray is competitive, and standing out requires doing something new.
So what to do?
That's when Malcolm's excellent taste in trade mags came in. He spotted an article in the The Locksmith Journal about the TPL and decided to get in touch with us directly.
Craig from TPL had a chat with Malcom to make sure the two businesses were a good fit for each other. They discussed how a listing in the TPL can help and about Malcom's business; making sure he's DBS checked and all the other things TPL looks for.
"It was clear immediately that Malcom knew his stuff" said Craig when I asked him about their chat. "Malcolm has a great range of services, and loads of glowing testimonials from customers. I'm really happy to have him as part of the TPL."
Did you know?

of consumers use online search to find local business

increase in traffic seen after listing in expert directories

of SEO experts say accurate directory listings are crucial
Lock Doctor on TPL
Like each TPL client, as soon as he signed up Malcolm got a profile on this website. In fact you can see the Lock Doctor profile here and find out more about his service. Everybody who signs up gets a profile and a high value backlink to their website.
Success
Since signing up Malcolm has seen a growth in high quality leads via his website. His Google ranking is improving and he's now second on Google in Melton Mowbray.

Lock Doctor Locksmiths in Melton Mowbray
Malcolm understands his craft inside and out. With years of experience he has provided everything from emergency lockouts to smart lock installations. His mobile service covers a roughly 30 mile radius from LE13, delivering a service that get great reviews. His great reviews speak for themselves, even so, finding the right customers has remained a persistent challenge.
“Great service and price. Malcolm provided a very quick service and from calling was only 30 miniutes and also very friendly. Would 100% use again and very highly recommend! Thank you Malcolm!”
Lock Doctor helps with:
- Emergency Locksmith Services
- UPVC Door and Window Repairs
- Lock Changes and Upgrades
- Non-Destructive Entry
- Vehicle Entry (Locked Keys Inside)
- Smart Lock Installation
- Master Key Systems
- Commercial Locksmith Services
- Access Control Systems
- Garage Door Repairs and Installation
- Security Assessments and Advice
- Door and Frame Repairs
- Mobile Key Cutting (Including Car and Motorcycle Keys)
No matter the issue, a reputable car locksmith will aim to provide a fast and reliable service to get you moving again.